EFA-logoEFA-logoEFA-logoEFA-logo
  • About us
    • Our board
    • What we do
    • How we work
    • Ethics
    • Our history
    • Privacy Policy
  • Membership
    • Member benefits
    • EFA members
    • EFA associates
    • Join EFA
  • EFA Certification
    • Certification news
    • Why EFA Certification?
    • Standard Competence Framework handbook
    • Advanced Competence Framework handbook
    • EFA qualifications
    • Applying for EFA Certification
    • Certification committee
  • Public Affairs
    • Public Affairs news
  • News
    • Fundraising Europe
    • Latest news
    • Latest features
    • EFA news
    • European Fundraising Podcast
    • Contributor guidelines
    • Advertise with EFA
  • Events
    • Events Calendar
    • 2022 Nonprofit Pulse survey webinar
    • 2022 EFA Skillshare and AGA
  • Resources
  • About us
    • Our board
    • What we do
    • How we work
    • Ethics
    • Our history
    • Privacy Policy
  • Membership
    • Member benefits
    • EFA members
    • EFA associates
    • Join EFA
  • EFA Certification
    • Certification news
    • Why EFA Certification?
    • Standard Competence Framework handbook
    • Advanced Competence Framework handbook
    • EFA qualifications
    • Applying for EFA Certification
    • Certification committee
  • Public Affairs
    • Public Affairs news
  • News
    • Fundraising Europe
    • Latest news
    • Latest features
    • EFA news
    • European Fundraising Podcast
    • Contributor guidelines
    • Advertise with EFA
  • Events
    • Events Calendar
    • 2022 Nonprofit Pulse survey webinar
    • 2022 EFA Skillshare and AGA
  • Resources
✕
Irish fundraisers must collaborate more to address sector issues, finds Rogare
September 19, 2017
EFA Skillshare
Highlights from EFA Skillshare 2017
December 6, 2017

European fundraising report cites voluntary income growth, but donor numbers could be stabilising

December 6, 2017
Categories
  • EFA news
  • News
Tags
  • Research
  • Resources
Map

Fundraising associations in Europe report national voluntary income growth, but donor numbers could be stabilising, according to Fundraising in Europe 2017, a new report published today.

EFA’s report[1] represents the views of fifteen national fundraising associations about charitable giving trends, influencing factors and concerns for fundraising, EU data protection legislation and support from government.

Findings include the large majority of associations recording a rise in their country’s voluntary income over the last five years. Increasing use of social media, technological developments, growing national economies and innovation are all cited as positive influencing factors for fundraising, together with growing professionalism across the sector.

The community is also broadening with many of the less traditional fundraising sectors now attracting a sizeable share of voluntary income. While children’s charities remain the top cause, arts, education, sports and environment charities are becoming more prominent.

Despite growth in the European population, less than half of the associations surveyed (six) report a rise in donor numbers, with five saying donor numbers were static and three that they have fallen during the past five years. However, associations also referenced new groups of donors and younger supporters who have become more accessible to the sector with the development of online donation platforms, growth of peer-to-peer giving and with new entrants to the fundraising marketplace attracting a different supporter base.

The report indicates that the rising cost of fundraising has overtaken public trust (the lead concern in EFA’s previous report from 2015) as the most highly ranked concern for charities. Public trust in charities and adapting to forthcoming EU data protection rules (GDPR) were the next most common causes for concern, with most national fundraising associations believing that charities in their nation are under-prepared for GDPR requirements.

Gosse Bosma, EFA president and director of Goede Doelen Nederland, says:

“The sector rarely shies away from innovation and, having embraced new payment channels, peer-to-peer giving platforms and social media, this report shows that fundraising continues to be a dynamic and exciting industry.

“A big challenge however is strengthening relationships with supporters, particularly younger generations, and making the most of the new opportunities that technological developments and digital fundraising bring.

“At the same time, charities have to be careful not to ask too much. The number of fundraising organisations is rising, which can compound the effect and deter the public from giving. We need to do all we can to ensure that every contact with a current or potential donor is a positive experience.”

The report addresses fundraising in Austria, Czech Republic, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Slovakia, Slovenia, Spain, Sweden, Switzerland and the United Kingdom. It is estimated that charitable donations to these nations amount to at least EUR 83.8 billion[2].

For more information, see the full report – Fundraising in Europe 2017.

 

Notes
1. Fundraising in Europe 2017 – EFA’s report provides a snapshot of fundraising in fifteen European nations, summarising the key findings of desk-based research and a survey of EFA’s members (representatives of national fundraising associations).

A representative from each of 15 national fundraising associations completed EFA’s membership survey in May to June 2017, referencing national data sources and completing additional interview questions on request. The report addresses fundraising in the following nations: Austria, Czech Republic, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Slovakia, Slovenia, Spain, Sweden, Switzerland and the United Kingdom.

2.  Source: ERNOP, Giving in Europe 2017 (NB. ERNOP’s report excludes voluntary income data from Slovenia).

Share

Related posts

2023 written in the sand. By Engin Akyurt on Pexels
February 3, 2023

UK charities ‘cautiously optimistic’ about year ahead


Read more
January 18, 2023

Tickets on sale for first International F2F Fundraising Congress


Read more
Cover detail from King Badouin Foundation Associations Barometer 2022
January 18, 2023

Belgian associations concerned about finances in 2023


Read more

Most popular posts

Search news by country or category

Search news by date

Popular topics

  • Research
  • Individual giving
  • Coronavirus
  • Professional development
  • Digital
  • Legacies
  • Philanthropic trends
  • Events
  • Collaboration
  • Tax incentives

Registered Office

James Wattstraat 100
NL-1097 DM Amsterdam
Netherlands

EFA is registered at the Netherlands Chamber of Commerce
Reg. No. 34212817

Contact

Executive Officer, Denise Dawes
denise.dawes@efa-net.eu

Media enquiries:
news@efa-net.eu

Follow us

Twitter
Facebook
LinkedIn

Search

✕
© 2021 EFA | European Fundraising Association. All Rights Reserved. Privacy Policy
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies. Read More
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT