Expert view
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Isabel Penne: Mind the gap – The undervalued potential of middle donors
Too often neglected within a fundraising strategy, mid-level donors offer significant potential for nonprofit organisations. Isabel Penne of Fundraisers Alliance Belgium explores how organisations can engage […]Roger Lawson: Why reading the room is essential for great supporter loyalty
Supporter loyalty is vital for fundraising organisations that rely on individual giving. Roger Lawson, founding director of About Loyalty, explains why nonprofits need to monitor changes in […]Zoe Amar: The road to recovery – what leaders need to do now
Nonprofits have embraced digital over the past year – for fundraising, service delivery, project management, remote working and more. With hope of recovery on the horizon, […]Anna Korzeniewska: COVID-19 is strengthening CEE citizens’ desire to give
Philanthropy is on the rise in Central and Eastern Europe, but there is far greater potential for growth. Anna Korzeniewska, a Founder of the Social Impact Alliance […]Ian MacQuillin: Fundraising should be a career choice, not an accident
Image credit: Photo by Aron Visuals on Unsplash Having carried out new research into the career pathways for fundraising, report author and founder of fundraising think […]Eva Aldrich: Why every capital campaign needs a feasibility study
Eva Aldrich, president and CEO of CFRE International, explores the advantages of carrying out a feasibility study for a capital campaign and shares her insights into […]Expert View: High-net-worth research provides clues to unlocking wealthy donors during Covid-19
In the midst of a global pandemic, what can fundraisers do to overcome the barriers for giving among the wealthy? Dan Grishin, programme coordinator at The Beacon […]Expert view: What is ‘kama muta’ and what does it mean for fundraising?
Kama muta, the scientific term for ‘being moved’, is one of the most powerful social emotions there is. Thomas Schubert, professor at the University of Oslo, […]Expert View: What does the European Commission’s work programme mean for nonprofits in Europe?
As the European Commission lays its annual work programme on the table, what lies in store for non-profits? Patrick Gibbels, director of Gibbels Public Affairs, highlights the […]Why fundraising leaders need to come together to shape the future of F2F
Donor acquisition has never been more important to charities across the globe and face-to-face fundraising remains one of the most effective ways of recruiting committed supporters. […]
