Almost a year since a string of hostile stories in the UK media led to some of the most far-reaching changes to charity fundraising, Adrian Salmon, Vice President of Grenzebach Glier and Associates Europe, explores the implications for charity leaders across Europe and considerations for the future.
As fundraising nations grapple with an often poor public perception of fundraising, there needs to be greater alignment across borders and a stronger voice to promote greater public understanding, say co-authors Wendy Scaife, Senior Research Fellow of the Australian Centre for Philanthropy Nonprofit Studies at QUT Business School and Beth Breeze, Director of the Centre for Philanthropy, University of Kent.
5 Tips for Building and Engaging Your Online Community
Nothing reveals your community's views of your cause quite like asking them to fund it; the respective success or failure of your fundraising efforts reflects your community's connection, dedication or indifference to your cause. But how do you make your community care? -asks Raimonds Kulbergs of Funderful.