2024 Digital Fundraising Hub to include focus on marketing & economic trends

The Spanish Fundraising Association’s (AEFr) Digital Fundraising Hub will take place on 10 October this year, in Barcelona. This is the fourth edition of the event for nonprofit professionals, and will focus on digital fundraising, marketing, and economic trends.

Carlos Molina, analyst and writer for MultiVersial.es newsletter, will discuss trends and innovation in digital business and how it will impact the NGO sector.

Jimena Tormo, head of gaming and interactive IPs by DeAPlaneta Entertainment, will share innovative examples of how XR and gaming can transform fundraising and take a look at the tools needed to change marketing and communication strategies to attract more donors and partners.

Frederic Bardeu, Simpolon.co co-founder, is going to talk about how to introduce AI into activism and fundraising, and taking advantage of new opportunities whilst at the same time minimising the risks that AI brings.

All news and registrations are available on the Digital Fundraising Hub website.

Commenting on the event, Fernando Morón, director of the AEFr, said: “Digital Fundraising Hub offers a valuable space for Third Sector professionals to learn about the latest trends in economics, marketing and digital fundraising.”

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